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Connected Fashion Made Simple.

Arylla invisible ink can be applied to any fashion product and read on any smartphone.

Smartphone taking photo of tag on shirt

The same beautiful products. Unique. Authenticated. Traceable.

Arylla uses a proprietary ink to print invisible identifiers or "tags" on every product. Any smartphone can connect to these tags without downloading any new apps. Our tag platform integrates seamlessly with third party software to offer new types of customer experiences, fight counterfeiting, and improve traceability.

How it Works

Arylla Invisible Ink

Our invisible ink uses nanotechnology that is 1/10000 the size of a human hair and completely undetectable by sight and feel. Did we mention we meet durability standards for outdoor gear?

Low-touch Process Integration

We partner with label suppliers to implement our solution. They use our low-cost, small-footprint inkjet station to print our ink on your labels before shipping them to the factory. No extra production steps required.

Seamless Software Integration

Our scanning software APIs allow you to easily integrate with popular apps like WeChat, Facebook Messenger, WhatsApp (to name a few).

Many Label Applications

Our ink can be printed on any number of materials including woven labels, packaging, hand tags and trims like patches, etc.

Use Cases

A new channel means new experiences

Just by taking a photo of their product tag, we can now connect customers to completely unique brand experiences with activation rates of up to 15%. The possibilities are endless, but here are some obvious ways:

  • Deliver experiences that are personalized based on data like purchase history and location
  • Cross selling
  • Direct line of communication to style advisors and customer support
Phone showing purchase made and other suggested items

Authentication

Authentication can be leveraged by multiple departments.

Legal – help customs identify counterfeits.

Marketing – consumer authentication tool.

Operations – verify authenticity of returns.

Phone showing that shoe is genuine

Traceability

Create visibility across every channel from brand-owned call centres to retail partners. Easily track products through each step of repair, and provide real time updates to the customer.

Phone showing product being tracked

Who We Are

Arylla was founded by a team of nanotechnology engineers from the University of Waterloo. We are supported by a number of investors from around the world including Y Combinator and have the privilege of working with many amazing brands. We have offices in Kitchener and Milan.

Schedule a 15 minute introduction call with our team to see a demo and explore how your brand could benefit from an IoT solution.